For clubs & formats

The crowd that definesyour night.Finally yours.

membrs is the membership platform for nightlife — fixed venue or travelling format. Your regulars become members — a community you own, talk to directly, and watch come back week after week. Recurring revenue follows, with zero fixed costs.

Members come back more
x2.3
Per month — example below
€9,360
Fixed costs
€0
§ 01 The model

Every sector has a loyal community.
Nightlife loses theirs every weekend.

Nightlife starts from zero every Friday — fixed venue or travelling format, same story. Your regulars come back, but nothing holds them. membrs makes them members: a community that stays. The recurring revenue comes with it.

  1. 01

    A real community around your club/format

    Your loyal customers get a name, a card and a reason to stay — recognised at the door, first to know, part of the night. The recurring payout lands before you even open.

    More

    membrs collects and handles payments, renewals and invoicing. No separate till, no end-customer VAT: you issue one recurring invoice to us.

  2. 02

    The numbers follow

    240 members at €39/month = €9,360 a month. €112,320 a year. Not the goal — the by-product of a community that stays.

    More

    The example is an 800-cap club. Membership stacks on top of ticketing, it doesn't replace it: a member pays the fee and buys the ticket. No cannibalization — one extra, predictable revenue line.

  3. 03

    You decide everything

    Price, spots, perks. No imposed catalogue. Every club/format builds its membership around its own crowd.

    More

    A few examples: drink or bottle included. Table priority. Members-only nights. Priority entry, if your club/format offers it. Guaranteed guestlist even at sold-out. Early access to nights with major guests. A +1 included every month. Members-only club merch. A members area inside the venue. Monthly or yearly, capped spots whenever you want: you decide how many members to accept.

§ 02 How it works

From the night to membership. In a weekend.

membrs runs the machinery — payments, renewals, receipts. You keep the relationship with your members, and a recurring payment lands in your account, net of fees — fixed venue or travelling format.

Onboarding · instant

Set up your plan

Price, perks, member cap. Publish on your own, no waiting on anyone.

More

A dedicated page for your club/format, monthly or yearly. Payments and receipts handled by us.

Signup · QR on phone

Your regulars join

30 seconds with a card. A QR on their phone with their perks.

More

No plastic cards, no paper lists. Renewals, failed payments and dunning run automatically.

Recognition · Payout

Recognise the ones who come back

At the door, staff scans the QR and knows who they are in a second — perks, status, history. The recurring payout arrives on its own.

More

In the dashboard: active members, who never misses a night, who's drifting away. Staff sees active perks and whether tonight's entry was already used. Your best customers, treated like it.

§ 03 Build the membership

You pick the perks. In minutes.

Build plans from the dashboard: drag the perks, set the price, cap the spots. No imposed catalogue, no developer. The membership for your club/format, built by you.

membrs club/format dashboard — membership plans builder with perks, price and member cap
Club/format dashboard · Membership plans
  1. 01

    Perks your way

    Examples: drink included, members-only nights, table priority, priority entry. Drag, reorder, add. Every perk is your call.

  2. 02

    Price and capacity

    Decide what it's worth and how many members to accept. Monthly or yearly, with an optional cap to keep it exclusive.

  3. 03

    Multiple tiers

    Core, Founding, or whatever levels you want. Each tier with its own perks and price.

  4. 04

    Change without risk

    Edit the price or archive a plan whenever: active subscribers are never touched.

§ 04 The platform

A whole platform.
Not a spreadsheet.

Running hundreds of subscribers by hand is impossible: payments, renewals, entry, comms. membrs is the infrastructure, ready to go — everything in one place, from the first member to the thousandth.

membrs club/format dashboard — real-time MRR, active members and next event

Real-time dashboard

This month's MRR, active members, who's about to churn, next event. You know what you're making before you open.

membrs analytics — member growth, churn and check-in rate charts

Analytics

Member growth, churn, check-in rate. The numbers that matter, ready for you.

membrs member directory — every member with plan and last check-in

Member directory

Every member: plan, since when, last check-in. The community you never got to see before.

membrs broadcasts — chat and push notifications sent from the club/format dashboard

Chat and push notifications

Message your members in chat and send push notifications from the dashboard. Announcements, closed nights, line-ups. Your direct channel — no algorithm in between.

The community is yours

Build your community. Talk to it daily.

On Instagram your audience is rented — the algorithm owns it. With membrs it's yours. In-app chat and push notifications land straight on members: the people who always come to your club or follow your format wherever it plays. An audience you own, not one you hope to reach.

01

Push notifications

Announce the night, the ticket drop, the surprise guest. It lands on the phone, not in a feed.

02

In-app chat

A direct line between you and your members. Questions, confirmations, hype before the night.

03

For clubs and formats

Fixed venue or travelling collective: the community follows you. Your format finally has an audience you bring with you.

Member side

Members get their own app.

Digital card, entry QR, events and bookings. Add to Apple and Google Wallet. At the door, staff scans it: validity in a second.

membrs member app — digital membership card
Digital card
membrs member app — entry QR code
Entry QR
membrs staff app — member check-in scan at the door
Staff check-in
§ 05 The market

The model is proven.
The market is empty.

Fabric has sold membership since 2019. Soho House went private at nearly double the sector multiple. In Italy, nobody has done it yet.

Sector
  • -32%

    Sector revenue still below 2019. Costs never came down.

    Source · SILB-FIPE 2024
  • 40%

    Of yearly revenue packed into 3 months. A seasonal bet, not a business.

    Source · SILB-FIPE 2024
  • -37%

    Of European clubs closed in four years.

    Source · NTIA / IMS 2025
With membrs
membrs
  • x2.3

    A member's visit frequency vs. a walk-in.

  • €9,360/month

    240 members at €39. Predictable cash, whatever the weather.

  • ~600

    Mid-size clubs in Italy. Then Europe.

§ 06 FAQ

Your recurring questions.

What does it cost?

Zero fixed costs, zero setup fee. membrs takes a commission only on membership revenues generated. If you earn nothing in a month, you pay nothing.

Does membership cannibalize ticketing?

No. A member pays the fee and buys the ticket. Membership is the relationship; the ticket stays the transaction. The extra revenue is a consequence, not a replacement.

Is the membership an entry ticket?

No. membrs doesn't sell entry and doesn't issue admission tickets: no connection to ticketing, presales or copyright-levy obligations (SIAE in Italy). The membership is a subscription to the club/format's perks. Entry stays managed by the club/format as always, through its own ticketing.

How much can a club/format like mine earn?

Depends on capacity, price and the spots you open. The on-page example: 800-cap club, 240 members at €39 = €9,360/month. With 300 members at €49 it's €14,700. Run your own math: members × fee, every month.

Why would a clubber subscribe?

Because they already come to your nights. Membership doesn't sell them cheaper entry: it gives them belonging — the venue knows them, and the extra perks are yours to decide. People who belong come back x2.3 more often than walk-ins.

Does it work without a fixed venue?

Yes. If you're a travelling format, the scanner is an app on a phone: any venue, any city, any night. No hardware, no integration with the host venue. The community follows you, not the address.

Can a format and a club both have memberships?

Yes. They are independent: a club runs its own membership, a format runs its own. A clubber can hold both.

Who handles invoicing to the end customer?

We do. We issue receipts to members and handle VAT on your behalf. You receive a single recurring payment and issue us one invoice for it — no separate cash desk, no end-customer VAT to manage.

Can I define my own perks?

Yes. There's no imposed catalogue. Each club/format builds its own plan: prices, maximum capacity, tier-specific benefits. You decide what's worth it for your members.

Is payment recurring or one-off?

Recurring — monthly or annual, your choice. The system handles renewals, payment failures and dunning automatically.

How does member entry work?

The member opens the app and shows the QR. Your staff scans it — in one second they see active benefits and whether that entry has already been used that night. No paper list, no arguments.

How quickly can you go live?

Onboarding is self-serve and instant. Configure your plan and publish your club/format page without waiting for anyone.

MEMBRSRECURRING REVENUEZERO FIXED COSTSYOU SET THE PRICEYOU PICK THE PERKSONE TRANSFER A MONTHNO LOCK-INMEMBERS NOT TICKETS